Since first coined in 2008, the word “gamification” has seen a variety of uses apart from the game context. Gamification can be best described as the use of game design elements and models apart from its entertainment purposes.
And no, not those typing “games” we all were forced to do when we were in grade school.
So, then why does it work? For years people were led to believe that video games were harmful to the mental development of the youth. That may be true with violent video games, but we’re not trying to argue that we should combine Grand Theft Auto with educational curriculums.